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In this week's update, we present the latest data on Primary Voting Intention, Consumer & Business Confidence.

Roy Morgan Update December 10, 2024: ALP support down, Consumer Confidence & Business Confidence

In November 2024, Roy Morgan Business Confidence was 106.9 (virtually unchanged from October 2024) after the Reserve Bank left interest rates unchanged at a 13-year high of 4.35%.

Roy Morgan Business Confidence virtually unchanged in November after RBA leaves interest rates unchanged again

In November 2024, Australian ‘real’ unemployment dropped 88,000 to 1,362,000 (down 0.6% to 8.6% of the workforce) with many of these people finding employment. Part-time employment grew significantly in November as we entered the pre-Christmas and Black Friday sales period.

In November Australian unemployment dropped to 8.6% as employment grew by over 180,000 to a new record high

ANZ-Roy Morgan Consumer Confidence dropped 2.9pts to 85.5 this week after the end of the Black Friday/ Cyber Monday sales weekend.

ANZ-Roy Morgan Consumer Confidence drops 2.9pts to 85.5 after the end of the Friday/Cyber Monday sales period

A Coalition Government, with a slim majority, would now win a Federal Election with the two-party preferred vote: L-NP 52% cf. ALP 48%, the latest Roy Morgan survey finds.

Coalition increases lead: L-NP 52% cf. ALP 48% - now largest for five months

Roy Morgan presented the annual Roy Morgan Trusted Brand Awards for 2024 to services companies Australia Post, Red Cross, and CSIRO alongside the highly regarded, and trusted, media and communications brands the ABC and Aussie Broadband.

Australia Post, ABC, Aussie Broadband, CSIRO and Red Cross win most trusted services and communications brands in 2024

Roy Morgan presented the Roy Morgan Trusted Brand Awards for 2024 to Bunnings, Kmart and Samsung for Retail and Consumer Products industries, alongside Aldi in the Supermarkets category. Finalists across these industries included Big W, Myer, Sony and Nike.

Bunnings, Kmart and Samsung are Most Trusted Brands in Retail and Consumer Products for 2024

In this week's Market Research Update, we present the latest data on Primary Voting Intention, Consumer Confidence & New Zealand Voting Intention.

Roy Morgan Update December 3, 2024: ALP Support drops, Consumer Confidence & NZ Voting Intention

It’s official: Bunnings is the most trusted brand in the 12 months to September 2024. Filling out the top three most trusted brands for a third consecutive quarter are cut-price supermarket Aldi followed by discount department store Kmart. 

Bunnings is Australia’s most trusted brand again ahead of Aldi, Kmart and Toyota, while Big W and NRMA improve

Roy Morgan’s New Zealand Poll for November 2024 shows the Labour-Greens-Maori Party Parliamentary Opposition on 50.5% (up 2.5% points) consolidating their lead over the National-led Government (National, ACT & NZ First) on 44% (down 3% points).

National support down again in November as Government seeks to redefine the Treaty of Waitangi

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